Why Salesforce Is One of Europe’s Best Places to Work in 2025

The results are in: Salesforce has been named one of Fortune’s Best Companies to Work For in Europe 2025 by Great Place to Work.

For professionals across Europe, the Middle East, and Africa (EMEA) this recognition reflects what we’ve built: a culture where you can grow, contribute meaningfully, and build a career that lasts. From our EMEA headquarters in Dublin to hubs across London, Munich, Amsterdam, and beyond, we’re creating a workplace where purpose meets possibility.

Here is what life looks like inside one of Europe’s top-rated employers for sales professionals and account executives (AEs).

What Tech Sales Looks Like at Salesforce EMEA

Across Europe, tech sales isn’t one-size-fits-all; it’s as diverse as the markets you’ll serve. Whether you’re partnering with financial services leaders in Madrid or guiding mid-market companies in Paris, your role as an account executive is to be the strategic partner helping organizations navigate digital transformation and AI adoption. Here’s a look at how this comes to life every day.

Guide Organizations Through Meaningful Change

Salesforce AEs act as a catalyst for transformation. One day you might help a multinational retailer deploy Agentforce to revolutionize their customer service or partner with a manufacturing leader to modernize their entire supply chain the next. Every project you touch has a real, measurable impact on how the world does business.

Build Trust Through Consultation

Building success here starts with a consultative mindset. You’ll find yourself acting as a trusted advisor, leaning into your industry expertise to help customers reach their full potential. Florine Lutz experienced this firsthand when she moved from Munich’s automotive industry to our Dublin hub — bringing her 3-year-old Labrador Münsterländer, Tia, along for the adventure.

“Building trust with customers and helping our customers succeed is crucial. It’s all about consultation, understanding, and cultivating a successful relationship. As soon as you have the trust, the rest comes naturally.” — Florine Lutz, Senior Sales Manager

Florine joined Salesforce because of its strong commitment to trust and customer success. Her advice to anyone considering a similar move? “Just do it! Go into the process with an open mind.”

Read more about Florine’s journey from luxury cars to tech sales in Dublin.

Grow Alongside the Best in the Business

You’ll be surrounded by talented people who push you to think bigger and leaders who’ve been where you’re going. The learning never stops here. Kelly Goyette describes it best:

“I learned on my very first day that I am surrounded by some of the best and the brightest in the tech industry and I’ve done my best to be an absolute sponge around them and learn by osmosis. It really is a culture built on trust, learning, and innovation—and those are things that are super important to me.” — Kelly Goyette, Regional Vice President, Head of Slack & Tableau EMEA

Kelly joined our Dublin team as a Senior Account Executive and is now Regional Vice President – Head of Slack & Tableau EMEA, only eight years later.

Read more about Kelly’s self-described rocket ship ride across 13 years at Salesforce.

Keep Learning Every Day

You don’t need to be a technical expert to succeed in tech sales here. What matters is curiosity and a willingness to learn. Hayal Koc explains:

“One of my favorite things about Salesforce is that there is no shortage of resources, and the education, training and enablement is not one size fits all: you can customize your learning to the topics you want to learn about, in the way in which you learn best. This allows us to keep up with the ever-evolving technology landscape.” — Hayal Koc, RVP MuleSoft Sales

From banking and consulting to leading a MuleSoft sales team, Hayal’s journey proves that diverse experiences are valued here.

Read more about Hayal’s path from startup founder to sales leader at Salesforce.

Want to get a head start? Visit Trailhead, our free online learning platform, to explore AI, Agentforce, and Salesforce before you even apply.

Broaden Your Horizon — Literally and Professionally

Sometimes your next big career move requires a physical one. At Salesforce, we believe a change in perspective often leads to a breakthrough in performance. That’s why we partner with you through every stage of your relocation, ensuring your transition is as seamless as the career growth that follows.

Our EMEA headquarters in Dublin is our premier destination for a reason: it is a high-energy, multilingual hub meticulously designed to accelerate your trajectory in sales. Here, you’ll have the unique opportunity to manage diverse territories and master the complexities of international tech sales, all from our state-of-the-art Salesforce Tower Dublin.

Situated in the heart of the vibrant Silicon Docks, our office is more than a workplace, it is a community space built for collaboration. From the rooftop views to the open-concept neighborhoods, every inch is designed to inspire the next generation of digital transformation.

How We Partner on Your Move

Relocating is an exciting leap forward, so we provide the trust and stability you need to focus on your new role. We’ve designed our relocation support to be a personal partnership:

• A Built-In Community: Join a vibrant, multilingual team where “starting fresh” is a shared experience.
• Comprehensive Relocation Assistance: Benefit from practical support that bridges the gap between your current home and your new life in Ireland.
• Career Ownership from Day One: Dublin is a high-visibility hub. Delivering results here puts you on the radar for leadership opportunities across EMEA and beyond.
• The Spirit of the Silicon Docks: Experience the perfect balance of global resources and the Salesforce culture, right in the center of Europe’s most dynamic tech district.

Don’t just take our word for it. Watch our Day in the Life: Tech Sales in Dublin video to see what we mean.

Join Us Across EMEA

Being named one of Europe’s Best Workplaces means something. It means:

• Clear career paths with visible progression (like Kelly’s journey from AE to Regional Vice President in 8 years)
• Competitive benefits and flexible work that respect how you actually work
• A culture where trust and belonging aren’t just values, they’re how we operate

Ready to grow your sales career with a team that values your expertise? We’re hiring Account Executives and sales professionals in Dublin, London, Munich, Amsterdam, and across EMEA.

Explore Account Executive and sales roles across EMEA

AI supported the writers and editors who created this article.