3 Ways Agentforce 360 for Life Sciences Improves Outcomes from Clinical through Commercial

The challenges facing the life sciences industry are immense: patent cliffs, tariffs, long approval cycles, siloed data, and a workforce still stretched thin. Patients continue to wait for the treatments they need. Providers are still burdened by paperwork and burnout.

But for the first time in a generation, life sciences companies have the tools to truly transform how therapies and devices are developed, approved, and delivered. Powered by agentic AI, unified data, and a new system of action (not just a system of record), they can now build Agentic Enterprises that drive healthier outcomes for patients, businesses, and communities alike.

Salesforce has been the trusted platform powering organizations across industries for the last 26 years. Our life sciences expertise began through a hybrid approach with a trusted partner whose Life Sciences CRM was powered by the Salesforce platform. Since then, the life sciences industry has used Salesforce as the foundation for engagement for the last 17 years.  

Now, we’re expanding our investment with the latest suite of products for life sciences — a $2 billion business expected to double in the next five years. See what’s in store in this Dreamforce 2025 Life Sciences Keynote recap.

1. Healthier Business Outcomes

When organizations evaluate engagement platforms, they often picture the old model: a tablet where reps log activity, display content, and capture signatures. But the industry doesn’t need another static system of record. It deserves a system of action that helps us rethink clinical trials, support programs, and medical affairs.

That’s why Agentforce Life Sciences isn’t just another bandage for a longstanding, industry-wide problem. It’s an out-of-the-box, purpose-built, ready-to-use solution for pharma and medtech with compliance, best practices, and trusted industry automation built right in.

Deeper Customer Engagement

Maintaining patient engagement and trust starts with giving patients access to the information they need — when they need it. 

Now, marketing, service, medical, FRMs, KAMs, and sales come together through Agentforce Life Sciences for Customer Engagement allowing you to:

• Personalize healthcare interactions with real-time, actionable insights
• Orchestrate intelligent experiences across medical and commercial
• Compliantly connect HCPs with critical treatment information

The new solution is the culmination of Salesforce’s end-to-end solution, which is now generally available. All data sources — whether from IQVIA or H1 — are connected, powering actionable insights that were previously unavailable to field and marketing teams. And with zero-copy data from Snowflake and Databricks, AI and reps get smarter in real time, providing calculated insights across all data sources. 

Many life sciences companies, including Fresenius Kabi, Pfizer, Takeda, Tandem Diabetes, AbbVie, Haleon, and Fidia, have already experienced what’s possible with this new solution as early partners who have been instrumental in shaping our product and ongoing roadmap.

With Agentforce, life sciences is no longer transactional. Agentforce Life Sciences is a fully agentic system of action powered by Salesforce’s deeply unified platform and enriched with rich industry data.

2. Healthier Patient Outcomes               

When healthcare professionals are equipped with the right information at the right time, patients get the right therapy faster. Agentforce 360 for Life Sciences speeds time to treatment starting from the point of care, in the EHR, and all the way through support-program enrollment and coverage to help them stay on therapy. 

In the case of a cancer patient searching for new treatment options, oncologists can now balance the urgency of care with the burden of administration more easily with Agentforce Life Sciences.

By educating providers on the latest real-world data evidence and safety data while providing always-on service, they have everything they need in one place to confidently prescribe a new oncology therapy. 

Patient services materials and referral tools appear directly within the EHR, seamlessly woven into the provider’s daily workflow. At the point of care, the oncologist can instantly access medical history, check for contraindications, and identify eligible patients, all without leaving their clinical system.

With integrations powered by Viz.ai, providers can offer patients a digital brochure via a QR code leading to a guided, intelligent experience powered by Agentforce. An AI agent walks the patient through enrollment in a support program, answers questions, and connects them to financial assistance and educational resources — right from their phone.

Behind the scenes, Agentforce Life Sciences accelerates what once took days or weeks. Automated clearinghouse checks and voice AI calls to payers verify benefits in real time, so both the provider and patient know exactly where things stand. Agentforce can consolidate insights around coverage and financial assistance while also recommending improvements to the broader care program or even an eligible clinical trial. 

Treatment can begin without delay — and for someone fighting cancer, that time saved can mean everything.

3. Healthier Community Outcomes

AI in life sciences isn’t just about automating mundane tasks. It enables medical breakthroughs we hadn’t anticipated. When humans and AI come together, it doesn’t just improve business, it has the potential to save lives. 

The deeply unified platform helps you build healthier communities at scale with an open ecosystem, transformation tool, and deep analytics and intelligence. This includes Data Cloud and MuleSoft to bring together disparate data and other systems into a single source of truth. It also includes Slack to orchestrate and create smarter ways of working, Marketing Cloud to activate engagement, and Tableau to contextualize insights into action. 

A big part of patient and provider engagement, as well as administrative burden, is content. Late next year, Salesforce will launch Regulated Content Management, bridging AI breakthroughs in content creation and personalization with:

• Data-driven compliance and agentic MLR approval
• Real-time collaboration and dynamic insights
• Interoperable, open ecosystem with omnichannel integration

This will reduce delays, ensuring every piece of content is accurate, compliant, and ready to use.  All of this runs natively on Salesforce, embedding compliance into the content lifecycle itself, not as an afterthought. That means it connects seamlessly across commercial and medical departments, while opening new possibilities in clinical, quality, and regulatory areas too.

Salesforce has everything you need to get started today. From an automated transformation tool and framework to a robust partner network to simplified bundles with our Agentforce 1 Editions, Salesforce is here to guide you into the agentic revolution. It’s one of the ways we’re using business as a platform for change.

Build Your Agentic Enterprise for Life Sciences

Agentforce Life Sciences isn’t a mere CRM upgrade. It’s the operating backbone for the next decade of innovation from discovery to delivery. We’re talking about building the future of medicine; not just running today’s businesses.

With Agentforce Life Sciences, you can:

• Unite research, clinical, and commercial teams on one intelligent platform
• Automate administrative work while maintaining compliance
• Scale personalized, AI-driven engagement for providers and patients
• Build operational resilience for the decade ahead

Now is the time to step into the next wave of innovation — because the leaders who act today will define the future of life sciences for generations to come.