Ashley Rogers leads product marketing for institution success at Salesforce.org. With 17 years of experience in marketing, branding, and product launches, Ashley loves building brands and connecting with customers to showcase compelling product stories. As a graduate of College of Charleston, and a coastal native her entire life, Ashley recently moved to the mountains where she’s enjoying having bears, deer, and turkeys visit her daily at the front door.
Communicating with students, staff, and alumni is a daily task for many at higher education institutions. It happens via multiple channels—email, text messaging, social media, and, in the case of advancement communications, even…
