Erin Hueffner, Author - Salesforce

My Background

Erin Hueffner is a writer from Madison, Wisconsin. Her career spans two decades in tech, journalism, and content marketing. At Salesforce, Erin’s work focuses on sales fundamentals and best practice content for Salesblazers. Erin has a bachelor’s degree in English from the University of Wisconsin-Madison.

Erin's latest articles

Illustration of cogs turning together with a magnifying glass and a dollar symbol

Blog

How to Calculate Cost of Goods Sold (COGS): A Step-by-Step Guide

COGS are the key to profit — but the variables can trip up even the most experienced businessperson. Here's what you need to know.

People celebrating at a year end sales meeting.

Blog

Want to Close the Year Strong? These Experts Show You How

Get tips from top-tier sales experts to help you hit your targets as you close the year.

Blog

What Is Solution Selling? A Complete Guide

Solution selling is one of the most effective approaches to selling regardless of business size.

Icons representing sales reps in a meeting: sales meeting

Blog

10 Secrets To a Successful Sales Meeting Agenda

Keep your meetings tight and well-planned, and give your team an opportunity to share wins and updates.

Social media icons pointing to a bag of money: buying signals

Blog

5 Buying Signals Too Many Sellers Miss, According to Experts

A prospect follow on Instagram or a hard-hitting question during negotiations might be the key to a lucrative deal. Learn how to make the most of it.

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