Why Your Customer Loyalty Program Isn’t Profitable – and How To Fix It
Customer loyalty programs require a complete view of customer data to create true loyalty value.
Jujhar Singh is the Chief Operating Office and General Manager of Salesforce Industry Clouds. He is responsible for a portfolio of industry products and solutions, including Financial Services Cloud, Health Cloud, and Government Cloud, and he drives product expansion into other industries, including manufacturing, consumer goods, and retail. He’s fluent in English, Hindi, and Punjabi, and he enjoys spending free time swimming and with family.
Customer loyalty programs require a complete view of customer data to create true loyalty value.
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