My background
Kelly is a foundational architect of Financial Services Cloud and has spent over 11 years at Salesforce driving the platform's innovation. She most recently spearheaded the global launch of Agentforce for Financial Services, the landmark release of purpose-built, agentic AI for the industry. Her career spans product management, marketing, and product solution strategy, anchored by nearly two decades of leadership at renowned firms like ING and Voya. Today, Kelly leverages this immense industry pedigree to help global financial services firms pull ahead in digital transformation, architecting competitive advantages that secure customer loyalty and redefine the future of the industry.
Kelly's latest articles
Blog
Part 1 of 3: The Vibe Coding Trap and the Regulatory Reality
Blog
Celebrating 10 Years of Financial Services Innovation
After a decade of spurring transformation, we welcome the Financial Services Cloud era.
Blog
Exhausted by the AI Hype in Financial Services? Let’s Talk About Your Customer
Let’s remove the AI from the conversation for a moment, and just talk human to human. If you are a leader at a bank, a wealth management firm, or any other area in…
3 authors
Blog
3 Key Areas Empowering Today’s Insurance Industry
Staying agile allows insurers to design new products, automate processes, and launch omnichannel experiences to better serve policyholder and producer needs.


