![Kevin Riley](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/10/kevin-riley.jpg?w=225)
author name
Kevin Riley
author title SVP and General Manager, Health & Life Sciences
My Background
Kevin leads the business in an effort to help healthcare companies modernize their operating platform using Salesforce Health Cloud and our other industry solutions.
![](https://www.salesforce.com/blog/wp-content/themes/salesforce-blog/assets/images/author-header-greenbush@1x.png)
Patients now have more options, because of a Whitehouse initiative on healthcare price transparency, to shop for care not just based on price but on a range of other qualities.
Here's how insurers can be agile and deliver that “gold standard" of patient experience.