Blog
What Generative AI Leaders Know That You (Probably) Don’t
High performers spend more than 20% of their digital budgets on AI, but that’s just the beginning. Here’s what you can learn from companies leading the pack.
Lisa's latest articles
Blog
OpenAI CEO Sam Altman: A World Without AI Will Soon Be Unthinkable
Altman is hopeful that a dramatically more capable ChatGPT is right around the corner.
Blog
5 Questions About AI Your Business Should Ask Before Diving In
As it informs more business decisions and transforms your relationships with customers, leaders must understand its potential, its use cases, and its risks. Start by asking the right questions.
Blog
What Is a Unified Customer Profile?
When companies don’t have a single record of customer activity, interactions are impersonal, disjointed, outdated and, often, just plain annoying. Here's how to avoid that.
Blog
Great Data Alone Won’t Make You Data-Driven – This Will
Companies are investing in data technology, and hiring more C-level data execs, than ever. So why do so many of them say they struggle to be data-driven?
