Nicole Watson, Author - Salesforce

My background

Nicole is the Director of Product Marketing for Salesforce supporting our SMB business. Her experience spans across all aspects of marketing and go-to-market strategy. One of her passions is helping small and growing businesses use technology to scale their organizations.

Nicole's latest articles

Paint cans and colors and swatches, related to branding strategies.

Blog

Top 5 Proven Branding Strategies For Small Businesses

Branding is about building trust, connections, and delivering on promises. Learn how to stand out with these proven strategies.

Illustration showing a computer and graduation cap for completing marketing courses.

Blog

20 Digital Marketing Courses for Startups

Sharpen your marketing chops with these free online courses for business owners.

Illustration of a SaaS CRM for small business with two SMB owners

Blog

What is SaaS CRM? Your Complete Guide

Learn how SaaS CRM solutions can transform small and growing businesses — now powered by AI.

Blog

How to Market a Small Business on a Budget

Running a small business on a tight budget? Here’s how to attract customers and grow your business with simple, cost-effective marketing strategies.

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