Blog
How To Build Loyalty With Year-Round Holiday Marketing Strategies
Holiday shopping has become a year-round affair. Here's how marketers need to adapt.
Rachel's latest articles
Blog
3 Marketing Email Best Practices That Work Every Time
Welcome emails, abandoned cart and abandoned browse emails, and post-purchase emails present unturned opportunities for engagement and commerce. Are you sending the right message?
Blog
Apple’s Privacy Changes Will Force Marketers To Innovate – Here’s Where To Start
Learn three simple strategies to adapt your email marketing approach as the new Apple privacy changes take effect.
Blog
Email Testing: Create a Plan for Sending Personalized Email at Scale
Send your customers personalized emails, and learn why to test, what to test, and how to test for the best ROI and a stellar customer experience.
Blog
AMP for Email Brings a Real Time, Interactive Web Experience To Your Customer’s Inbox
Marketers, rejoice. AMP for Email supports interactive, dynamic emails for booking appointments, online commerce, and real-time updates – all in the body of an email. Here’s how to please your customers in fewer clicks.
