Learn how Organizational Change Management (OCM) applies to SMBs as they implement CRM systems. This is a significant change for any growing company, and this post examines how to manage the process to set your business up for bigger future returns on investment. Get more tips on how to scale your small business with our ebook featuring insights from a Salesforce startup.
We’ve all been there. You’re online trying to get something done and all of a sudden things start to slow down, or even stop. When it’s a video call with your mom, it’s annoying. But when it affects everyone at your work, it’s bad for your bottom line. Wouldn’t it be great if someone had told you
The secret to change — at least according to Socrates — is to focus all of your energy not on fighting the old, but on building the new. This sentiment has never been…
During Black History Month it is important to take the time to celebrate the vibrant cultures and momentous accomplishments and luminaries of the Black community.
This year’s Dreamforce was jam-packed with sessions covering the latest health and life sciences marketing trends and technologies. Truth be told, it was impossible to take it all in. But no worries, we have you covered. Virtually every session is available on our Salesforce LIVE page. To get you
Successful user adoption. The goal. The summit. The promised land. The key to a strong return on your Salesforce investment. But sometimes it can feel like herding cats! Everyone benefits from a better understanding of Salesforce. So what's the secret to success? Make it FUN. Learning Salesforce is
As a marketer, have you ever taken a look at your website, your content, or your branding and just thought… something isn’t quite right here? Unfortunately, businesses are often where creative ideas go to die. Even if you have a great idea about how to solve that branding problem or upgrade your
You’ve probably seen the following scenario play out before: A team improves efficiency and claims it created value for the business. But the value doesn’t materialize outside the department. Still, the team celebrates while others struggle to understand where the benefits went. So what happened