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Marketing
Marketing
Skill Up: Carve Your Digital Marketing Career Path
For a career in digital marketing – to upskill, reskill, or just build new skills – meet the Marketer Career Path, a curated library of learning content in a variety of formats to help you level up from anywhere.
Featured Voices
Marketing
The Top 5 Improvements Marketers Are Making Right Now + More From Our Marketing Intelligence Report
We asked over 1,000 marketing decision makers in seven countries for their current priorities, projects, and objectives. See how your marketing plan measures up.
Marketing
How the Indiana Pacers Scored With Real-Time Marketing and Customer Engagement
Pacers Sports & Entertainment transformed its digital marketing to get more personal with basketball fans using real-time, cross-channel messaging.
Digital Transformation
What Innovative Marketers Have Learned About Digital Transformation
Industry leaders discussed how to launch transformation efforts with data, strategy, content, technology, and inclusivity.
Email Marketing
Email Mistakes Are Brutal — These Marketers Shared Their Worst Ones
Members of our Trailblazer community revealed email blunders that they’ve made over the years and what they learned from them.
Media
5 Ways Artificial Intelligence Is Changing Advertising Sales
AI can help ad sales pros improve both their effectiveness and efficiency.
Editors' Picks
Marketing
What Top Marketing Leaders Are Thinking About the Return to Offices
Nearly half of CMOs surveyed expect a hybrid workplace.
Marketing
Experts Answer 5 Burning Questions About Empathetic Marketing
We hear about empathy in marketing, but what does it really mean? And how can it be done well at scale?
Marketing
How e.l.f. Beauty CMO Kory Marchisotto Takes “No” as a Challenge
Salesforce CMO Sarah Franklin travels the country to meet with industry-shaping marketing leaders.
Media
4 Common Beliefs About the Future of Advertising – and Why They’re Wrong
Martin Kihn is senior vice president, strategy, for Marketing Cloud. In a former life, he was a research vice president at Gartner and he has advised numerous Fortune 500 clients on marketing strategy.…
Marketing
Skill Up: Carve Your Digital Marketing Career Path
For a career in digital marketing – to upskill, reskill, or just build new skills – meet the Marketer Career Path, a curated library of learning content in a variety of formats to help you level up from anywhere.
Sixth edition of the State of Marketing report: Learn all the ways marketing has changed this year
