If we wanted to retain and grow our customer base, it was time to personalize how we communicated with patients and effectively get them faster access to care — on their own terms.
Trailblazers around the globe will be able to use the first enterprise-grade customer data management and activation platform to build a unified profile of each customer and deliver hyper-personalized engagement. Learn how.
The past three days were a bit of a blur with product announcements, networking, and demos for Connections ‘19 attendees. So, we decided to round up our top 10 highlights from the past three days.
With each Marketing Cloud release, we build on our promise to unify and manage customer data, personalize content and offers with AI, engage across every channel, and measure results.
Like many other industries, the healthcare industry is experiencing a digital transformation. Here's how the pharma r&d sector can speed up clinical innovations.
As the digital marketing, commerce, and customer service event of the year, several of Salesforce partners will have onsite activations in the Customer Success Expo at Connections ‘19 and sessions throughout the event for attendees to learn more.
To drive growth across the whole organization it is imperative for sales and marketing teams to align. We chatted with sales veteran Ed McDonnell about working across sales and marketing.