Salesforce Canada

If your personal 2018 sales kickoff leads to bigger or better results by the end of this year, don’t keep it a secret. Talk about it with your peers and even your managers.

Winning with today’s customer is a multi-faceted effort, and it takes a commitment to customer centricity from all departments to succeed.

Building and maintaining valuable, authentic relationships with customers isn’t easy, but the effort must be made to outpace competition and win loyalty.

Self-service tools are outstanding ways to empower your customers, but empowering them also means making sure you’ve delivering on the vision you’ve intended. Ask early, ask often and always be ready to act.

A bullet journal is not just a habit that will make you better at using technology. It could make you a more proactive, more effective leader no matter what your firm is facing on a day-to-day basis.

Explore some ways that personalized marketing can create a better experience for the user.

BANT should not necessarily be the way leads are qualified via a quick review, but a way of approaching the unanswered questions about a lead.

When you’re marketing to consumers in the lead-up to the holidays -- or even in the days immediately following -- you’re tapping into two powerful forces: the desire for a great gift, and the desire for a great deal. Business-to-business marketers (B2B) don’t have that advantage.

How can the data that sales reps get from their CRM be used in client conversations? Learn how to use your data to build solid client relationships.

Make an effort to promote transparency in the office in order to help employees feel safe sharing their concerns, opinions, thoughts, and ideas for improvement.