Salesforce Canada

Becoming a D2C firm means you’re committing to customer-centricity. Keep them top of mind, and you’re more likely to see a direct payoff for your efforts.

The MEDDIC sales process works best in B2B environments, helping sales teams optimize their effort and time so they can maximize their revenue potential.

By connecting employee experience (EX) with customer experience (CX), Canadian businesses can avoid setbacks and achieve some of their more ambitious goals.

In this article, we offer tips for running a remote all-hands meeting that keeps employees updated, helps everyone feel included, and respects everyone’s time.

Gathering competitive intelligence isn’t just a smart idea. It’s a vital part of becoming (and remaining) a market leader.

Dreamforce 2022 has been designed to offer a virtual experience that complements the one in-person attendees will enjoy through streaming service Salesforce+.

If women are under-represented in your organization, what would a better balance look like? Which departments are particularly in need of change?

Discover five marketing metrics to track to know whether your company needs a digital transformation.

Process change is a constant. So make sure you’re constantly leading your customers towards a better experience through digital transformation.

Dreamforce is the annual gathering of the Trailblazers who make up the Salesforce ecosystem. It’s where people learn, get inspired, give back and have fun.