Salesforce Canada

In the world of customer service, “good enough” simply isn’t. To stand out, you need to be great. Try these tips to help your customers feel even more important and drive the loyalty you deserve.

The concept of an elevator pitch is so common in the startup community it’s easy to forget (or overlook) the unlikely premise it’s based upon. As many founders already know, an elevator pitch is a summary of your startup’s value proposition and mission that’s compelling, convincing and short.

The first act of marketing for many small businesses is probably as simple as a sign on the front of their store or office building that proudly declares “WE ARE OPEN.” Although it covers a lot of the basics — raising awareness, inviting customers to begin a relationship and hopefully designed in

If you want to understand what it means to be resilient in forging a career, there’s no better person to talk to than Aleksandra Radovanovic. Looking at her today and her role as a Salesforce Solution Designer at Vancouver’s Aria Solutions — where she handles everything from QA testing and end-user

Consider this a bit of a summer refresher on the business case for a CRM that runs on the cloud. Use it to prompt those discussions you’ve always been meaning to have with your boss, your sales team and those in IT