Salesforce Canada

Data needs to be treated as a source of value in business decisions not just by those on the front lines, but those in senior leadership roles too.

The majority of consumer firms have recognized their future lies in how they can reimagine customer experiences based on what they learn from data.

National Day For Truth And Reconciliation: Being An Ally At Work

Sales automation solutions can dramatically enhance the employee experience for sales reps by introducing a technology-driven workflow.

CX and EX aren’t necessarily new disciplines. However, these strategies are now more deliberate and intentional, affecting business outcomes.

Professional development is an ongoing and integral part of working in any field, and investing time toward reskilling can help move your career forward.

Businesses can have an enormous impact on Canadian forests, from the materials used in their products to the sustainability of their operations.

Becoming a D2C firm means you’re committing to customer-centricity. Keep them top of mind, and you’re more likely to see a direct payoff for your efforts.

By connecting employee experience (EX) with customer experience (CX), Canadian businesses can avoid setbacks and achieve some of their more ambitious goals.

Gathering competitive intelligence isn’t just a smart idea. It’s a vital part of becoming (and remaining) a market leader.