For the team behind The Ellen DeGeneres Show, securing the right talent, brand content, and partnerships is crucial to audience engagement.

However, outdated manual processes that relied on email and spreadsheets to keep track of information meant that the members of Ellen’s brand content and partnerships team needed a new and more efficient way to store concepts digitally. With a recently expanded talent roster to keep track of, the team was also struggling to meet everyone’s requirements, from contracting to scheduling and script development.