The Marketing Hub by Salesforce

Eighty-eight percent of leading marketers say their overall marketing’s success relies on a customer journey strategy: the personalized, seamless integration of interactions across channels, devices, and departments. Managing these complex relationships sometimes requires a little help.

The Marketing Hub by Salesforce collects marketing wisdom from proven histories in email, mobile, social, commerce, and B2B strategies — and from experts in customer journeys, automation, and content. Dive into an online portfolio of research-driven, in-depth marketing content for any industry.

Here is the knowledge and advice you’ll need to help you bridge the gap between experiences across the customer lifecycle, to connect messages across every channel, and to collaborate better across your entire business.

Extracting More Value from Social Media with Social Media Management Technology
The Power of Customer Relationship Marketing
Shining a Light on Dark Social Metrics: What You Need To Know
The Truth Behind Using AI in Your Marketing
What is Influencer Marketing and When Should You Use It?
How to Drive More Social Media Leads with a Defined Social Marketing Funnel
How to Create a Social Media Marketing Strategy
Creative Snapchat Marketing: Learn How to Recreate Others' Success
An Insider’s Guide to the Best Email Marketing Software
MQL to SQL: Your Lead Qualification Checklist