Luis is the Leader and GM IBM’s Salesforce Practice in EMEA.
He leads a formidable IBM Bluewolf pack of creative business consultants, user experience specialists, visionary innovators, and futurist technologists in defining groundbreaking customer experiences on Salesforce for IBM’s most important clients in EMEA.
A native of Cuba, Luis is a keen triathlete, tech-diver, and cook of exotic food.
