Digital Transformation How Can You Digitalise Commodity Trading to Boost Revenue and Efficiency? Anthony Palmieri July 19, 2024 Explore how digitalising commodity trading can enhance revenue and efficiency. Dive into the benefits and real-world impacts. Salesforce Platform Data Culture Customer Success Customer Stories A conversation with Paul Lewis, Firmwide Managing Partner at Linklaters Sally Craxton July 16, 2024 Sally Craxton, our Regional Vice President, Professional Services, spoke with Paul Lewis, Firmwide Managing Partner at Linklaters, about his thoughts on leveraging the power of data and AI to deliver unique experiences for their clients. Customer Experience Customer Success Customer Relationships IT What is an API Strategy? Salesforce UK July 12, 2024 Discover how to build a successful API strategy to align your business goals, streamline operations, and enhance digital transformation. IT CIO AI CIO What is API Design? Salesforce UK July 12, 2024 Explore the best practices for API design and understand more about different types of API, including REST API. IT CIO AI Data Culture 4 Consumer Data Privacy Tactics to Win Over Mistrustful Customers Salesforce EMEA July 11, 2024 Brands must be transparent with how they use data to gain consumers’ trust. Find out more on data privacy best practices. Data Culture Personalisation Customer Data Cloud Sustainability The Power of AI for Climate Action Naomi Morenzoni July 10, 2024 We brought researchers, technology leaders, and experts together to share what we can do to leverage AI for climate action, today. Business as a Platform for Change Innovation Small Business Service What Is a Customer Portal – And Why Do You Need One? Christina Keohane July 2, 2024 Sometimes, customers want a fast way to tackle issues on their own. Give them an easy self-service solution while saving agents time in the process. Service CRM Best Practices Sales What’s the Revenue Impact of Using AI-Driven Marketing Strategies? Salesforce EMEA June 28, 2024 Boosting revenue is the ultimate goal, and leveraging AI-driven marketing strategies is essential for success. Read on to learn how. Commerce Analytics Service Customer Relationships What is Generative CRM — And What Will It Mean for Your Business? Salesforce EMEA June 24, 2024 Generative CRM is reshaping business processes. See how it can help your teams work more efficiently and create better customer experiences. Service CRM Data Culture Public Sector 4 Ways Public Sector Uses Data To Deliver Personalised Experiences Kevin White Chris Pannell June 21, 2024 Learn how public sector organisations are using Data Cloud to integrate data from multiple sources to enhance public service delivery. Data Culture Digital Transformation Personalisation
Digital Transformation How Can You Digitalise Commodity Trading to Boost Revenue and Efficiency? Anthony Palmieri July 19, 2024 Explore how digitalising commodity trading can enhance revenue and efficiency. Dive into the benefits and real-world impacts. Salesforce Platform Data Culture Customer Success
Customer Stories A conversation with Paul Lewis, Firmwide Managing Partner at Linklaters Sally Craxton July 16, 2024 Sally Craxton, our Regional Vice President, Professional Services, spoke with Paul Lewis, Firmwide Managing Partner at Linklaters, about his thoughts on leveraging the power of data and AI to deliver unique experiences for their clients. Customer Experience Customer Success Customer Relationships
IT What is an API Strategy? Salesforce UK July 12, 2024 Discover how to build a successful API strategy to align your business goals, streamline operations, and enhance digital transformation. IT CIO AI
CIO What is API Design? Salesforce UK July 12, 2024 Explore the best practices for API design and understand more about different types of API, including REST API. IT CIO AI
Data Culture 4 Consumer Data Privacy Tactics to Win Over Mistrustful Customers Salesforce EMEA July 11, 2024 Brands must be transparent with how they use data to gain consumers’ trust. Find out more on data privacy best practices. Data Culture Personalisation Customer Data Cloud
Sustainability The Power of AI for Climate Action Naomi Morenzoni July 10, 2024 We brought researchers, technology leaders, and experts together to share what we can do to leverage AI for climate action, today. Business as a Platform for Change Innovation Small Business
Service What Is a Customer Portal – And Why Do You Need One? Christina Keohane July 2, 2024 Sometimes, customers want a fast way to tackle issues on their own. Give them an easy self-service solution while saving agents time in the process. Service CRM Best Practices
Sales What’s the Revenue Impact of Using AI-Driven Marketing Strategies? Salesforce EMEA June 28, 2024 Boosting revenue is the ultimate goal, and leveraging AI-driven marketing strategies is essential for success. Read on to learn how. Commerce Analytics Service
Customer Relationships What is Generative CRM — And What Will It Mean for Your Business? Salesforce EMEA June 24, 2024 Generative CRM is reshaping business processes. See how it can help your teams work more efficiently and create better customer experiences. Service CRM Data Culture
Public Sector 4 Ways Public Sector Uses Data To Deliver Personalised Experiences Kevin White Chris Pannell June 21, 2024 Learn how public sector organisations are using Data Cloud to integrate data from multiple sources to enhance public service delivery. Data Culture Digital Transformation Personalisation