Recent Stories

Learn more about the core elements of a good sales pitch and review sales pitch examples that do things right — and wrong.

The Salesforce Admin plays a key role in getting the most out of your CRM platform — but success won’t come without collaboration. Read more.

Help everyone in your company understand key generative AI terms, and what they mean for your customer relationships. Fun fact: This article was (partially) written using generative AI.

Learn how to recruit and support partners so you can maximise revenue.

A repeatable sales cycle helps you deliver value when it's needed most so you can close and grow.

Whether you’re a beginner starting out or an expert levelling up, learn the latest guidance on finding, qualifying, and engaging prospects.

Learn how to use lead management best practices to accelerate sales and increase win rates.

What can a customer data platform do for your brand? Learn how it can bring you closer to your customers — with help from AI.

Knowing how to write generative AI prompts is key to maximising its assistance in sales. What are the top AI questions to ask? Learn more.

Customer trust is in the spotlight as the use of generative AI in marketing grows — How can you build it rather than erode it?