Prospect vs Lead vs. Sales Opportunity: The Differences
Understand prospect vs lead and how to manage them and opportunities to optimise your sales strategies, prioritise resources, and close deals effectively.
Demand Elasticity vs. Inelasticity: What’s the Difference?
Explore our guide on how demand elasticity vs. inelasticity impacts business pricing strategies & revenue optimisation, with practical insights from Salesforce.
Building Rapport With Customers: What is It?
Building rapport with customers is crucial for business success. Discover strategies for lasting connections, enhancing growth and retention.
A Look at Sales Budgets & the 10 Steps to Creating One
Master the art of crafting a sales budget with our guide: Discover 10 steps to create one, best practices, as well as leveraging Salesforce for overall success.
Supercharge Selling With Trusted AI
Whether you’re a startup that has just landed your first customer or an enterprise with billions in revenue, AI can revolutionise your sales process and take your performance to new heights. The pressure…
What is ROI? A Complete Guide
The basics you need to know about ROI, along with tactics to increase your ROI.
Competitor Analysis: What is it, and how do you conduct one?
Master competitor analysis with Salesforce: Identify rivals, analyse trends, and gain a strategic edge. Stay ahead in today's competitive landscape!
What is Performance Analytics?
Discover performance analytics: a vital tool to visualise business data, identify strengths and weaknesses, and optimise operations for better results.
Sales Data: How to Perform a Sales Data Analysis
Discover how to perform a sales data analysis to boost your business. Learn to collect, analyse, and apply insights to drive sales and improve strategies.
Demand Forecasting: A Complete Guide
Discover strategies to optimise your sales budget through effective demand forecasting. Learn techniques to align resources, and drive growth efficiently.