Recent Stories

Design thinking puts humans at the centre of innovation. Here’s how we at Salesforce apply this approach to solve customer problems and build better products.

Businesses must prioritise carbon accounting to achieve net-zero emissions. Read our blog to discover sustainable practices to adhere to the IBC frameworks and achieve carbon neutrality.

Discover how better relationships with patients and healthcare providers can help pharma companies accelerate innovation in a post-COVID-19 world.

In the past few years, Wealth management in India has witnessed a paradigm shift. Learn how the Indian investor is evolving, what the future holds for wealth managers.

It's time to level up for a great customer experience. Read our blog to fine-tune customer experience by implementing call centre services best practices.

India is the third-largest startup ecosystem globally after the US and China. Find out how Salesforce Startup Program is furthering Indian startups’ path to prosperity.

Calls to action are all about making marketing a bigger driver of business growth. It’s time for brands to get more active in using them.

Lead generation is the first step towards building strong brand loyalty and boosting revenue. Read our blog to find out how your business can leverage sales lead generators for maximum growth.

Stringent data privacy measures now require businesses to source first-party data for all their marketing strategies. Read our blog to find out how you can continue delivering a great customer experience within the guidelines.

Social commerce is revolutionising India’s ecommerce industry. Discover what’s driving this trend and how your brand can use it to boost sales.