Personalisation Builder

Use the power of predictive analytics and predictive modeling to understand each customer’s preferences and automatically tailor content delivered in email and on the web.


Infer customer preferences.

Observe customer clicks and actions to build a behavioural profile for each individual that models their content and product tastes.

Predict the right content.

Automatically determine the next best content or products for anyone. Combine customer profiles with machine learning algorithms powered by Salesforce Einstein.


Create personalised experiences.

Drive 1-to-1 interactions, automatically delivering predictive content across email, the web, or mobile apps.


Company size: 700 Employees

Salesforce user since 2006




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