For too long, there’s been a chasm at the heart of business app development. It’s stopped many apps from realising their full business potential – and many others from being realised at all.
But now, it’s possible to close that chasm like never before, saving IT time, and empowering your most inspired business users along the way.
Here’s where too many app building efforts have been falling down, and why they don’t need to any more…
Here’s the problem. The people in your organisation who know exactly what they need from a new app – Jenny in Service, or Raj in Marketing – rarely have the deep coding ability to build that app from scratch.
Your devs, meanwhile, certainly have the coding chops. But they can’t hope to understand the new app’s business potential like Jenny or Raj. (They’re also likely to be rushed of their feet.) Essentially:
The advent of the first cloud-based app-building platforms (PaaS) promised to at least ease the pressure on IT teams, minimising time spent building and managing app dev environments. And they did. But they also opened up a whole new world of issues.
PaaS designed exclusively for business users is making it easy for Jenny and Raj to build limited apps without banging on IT’s door. The result is:
PaaS designed exclusively for coders, meanwhile, still leaves you with:
It’s clear that neither is a perfect solution. Ideally, you want an app-building platform that works for Jen, Raj and IT. You want a platform that enables a smart division of labour, so everyone is working on the tasks that they can do the best.
That’s why we opened up the Salesforce Platfrom to our customers.
Even better, IT maintains its overview of app creation efforts, and because app building is out in the open, that effort isn’t duplicated across business units.
One company that’s already bridged its app development gap is Ocado Technology.
As a provider of leading-edge solutions to the world’s largest online grocery retailer, the company is no stranger to blazing trails.
But its many customer- and production-facing projects were monopolising IT time – leaving little scope for internal business app development.
With Salesforce Platfrom, those business apps are finally seeing the light of day. As Paul Clarke, Chief Technology Officer at Ocado Technology, explains:
“With Salesforce, we get the best of both worlds; we can use simple or sophisticated development techniques. The reporting, permissioning, security, and APIs that come out of the box mean we don't have to start from scratch every time. As a result, we can turn our ideas for internal apps into reality for our people a lot faster.”
The future of app development is here – and it’s for everyone. Read How to Find the Right Platform for Building App e-book for a deeper dive into the limitations of traditional app building platforms, and discover how building on the Salesforce Platform can provide a better way.