In the world of financial services, trust isn’t just a buzzword—it’s the entire foundation of the business. That’s why we are beyond thrilled to share that Salesforce’s Agentforce Financial Services (formerly known as Financial Services Cloud) has been named the #1 Financial Services Software in G2’s 2026 Best Software Awards, proving that our financial services customers trust us to help run their business.

G2 awards are special because they aren’t based on marketing hype — they are fueled by the voices of real users and verified performance in a marketplace that is noisier than ever. This recognition confirms what our customers already know: As we enter the “Age of Agentic AI,” having a partner with a proven track record is the ultimate competitive advantage for your business.

Why the Agentforce is Becoming the Industry Standard

So, how did we get to #1? It’s not just about having the most features. It’s about having the right features built specifically for the complexities of banking, insurance, and wealth management. 

Here is what makes Agentforce Financial Services the industry’s go-to agentic platform:

• A Foundation Fluent in Financial Services: Our software is purpose-built for the financial services industry, so you don’t have to custom build your CRM from scratch. Instead, our data models are natively built for financial accounts, households, and regulatory compliance.
• Data You Can Actually Use: With Data 360, we unify your fragmented legacy data into a single, trusted “Golden Record” where no matter where your data is stored – Salesforce or otherwise – it’s aggregated to get a single view of the customer. After all, an AI agent is only as smart as the data it can access.
• Trust as a Given, Not a Nice to Have: In a highly regulated industry, hallucinating agents are a significant liability. Our Agentforce Trust Layer ensures agents are grounded in your trusted data and governed by compliance guardrails, so they move fast without compromising security or accuracy.
• Agents Ready to Be Put to Work: We provide out-of-the-box agents—like the Banking Service Agent and the Financial Advisor Agent—that are pre-trained on industry processes.

Ready to Deploy? Your 5-Step Roadmap to Success

We know that moving from “AI curiosity” to “AI execution” can feel like a massive leap. But the most successful firms aren’t waiting. They are deploying autonomous agents today to handle routine tasks 24/7, freeing their human advisors to focus on deep, empathetic client relationships.

To help you get started, we’ve distilled a decade of financial services learnings into a new guide: “5 Steps to Deploy Your First AI Agent.“

Here is a sneak peek at the journey:

1. Establish Your Data Foundation: Learn how to leverage Data Cloud to turn fragmented systems into a single source of truth.
2. Anchor with a Purpose-Built Platform: See why industry-specific workflows are the key to faster deployment and reducing technical debt.
3. Augment Service withAI: Move beyond reactive service by predicting client needs before they even ask.
4. Deploy Autonomous AI Agents: Learn how to offload “digital grunt work” to agents that reason, plan, and execute.
5. Scale with Multi-Agent Orchestration: Discover the summit of the agentic enterprise—where digital experts collaborate across your entire bank.

Take the Lead in the Agentic Era

Being #1 with G2 is a milestone, but our real goal is helping you become #1 in your market. Whether you want to slash call center wait times or double your advisors’ book of business, the path starts with a single agent.

Don’t get stuck in the “experimentation trap.” Download the full guide today and start your journey to becoming a truly Agentic Financial Services Enterprise.

Need more inspiration?
Check out how our customers are already seeing success:

• Sammons Financial: Projected 80% lower cost to resolve service cases.
• PenFed Credit Union: Achieved a 20% first-contact resolution rate with AI.
• RBC Wealth Management: Saving advisors up to 60 minutes of prep time per meeting.