Jacob Lehrbaum

SVP, Product Marketing

My Background

Jacob Lehrbaum is responsible for telling Salesforce’s company story — helping the world understand its platform, products, and impact. With a background in open source, mobile, and cloud, he writes about how AI, CRM, and data are transforming how businesses operate, get work done, and drive customer success.

An illustration showing a handshake between a robotic hand and a human hand.

Jacob Lehrbaum

August 4, 2025

AI can do incredible things, but we need to guide it with clear intent to get the best results.

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