![](https://www.salesforce.com/blog/wp-content/uploads/sites/2/2020/09/kelcy-joynt-2.jpg?w=150)
author name
Kelcy Joynt
author title Communications Industry Product Marketing Manager
My Background
Kelcy Joynt brings over six years of experience to her role on the Communications & Media Industries marketing team at Salesforce. On this team, she supports the marketing strategy for Salesforce solutions for the communications and media industries.
![](https://www.salesforce.com/blog/wp-content/themes/salesforce-blog/assets/images/author-header-greenbush@1x.png)
We talked with T-Mobile about the larger trends and shifts in the communications industry, and how being customer-obsessed leads to business growth.