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Lauren Wallace
author title Editorial Lead, Commerce CloudLauren Wallace is an editorial lead for Commerce Cloud. She’s written for B2C and B2B companies in many different industries — most recently cybersecurity and healthcare. When she’s not writing about commerce, you can typically find her outside running or biking around San Diego.
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From more mindful packaging to greener delivery options, here are ways to make a lasting impact.
Shoppable content lets customers easily move from browsing to buying — without interrupting their scroll session. Here’s how you can increase conversions while telling your brand’s story.
A successful product listing page makes shopping easy and inviting. How do you create one? It’s all about how you present your products and pricing.
An estimated 24 million ecommerce sites are vying for shoppers’ attention — and wallets. Here’s how to write ecommerce content that resonates and converts.
Break your headless commerce project into smaller phases for faster ROI and fewer headaches.
A composable storefront is more flexible and scalable than ever. Here are some ways to get yours up and running while keeping costs down.
Returns are a friction point for customers and retailers alike, but you can turn every return into an opportunity by following these steps.
Healthcare companies need commerce strategies that make customers feel safe and understood. Here’s our guide to developing that trust.
The MVP strategy is one of the fastest ways to get a commerce experience up and running. Learn how to do it right.