B2B Marketing Automation

Move beyond basic segmentation. Discover how Salesforce Data 360’s GRL (Group, Rank, and Limit) moves you beyond basic inclusion/exclusion criteria to target the best-of-the-best customers—driving higher ROI without complex SQL queries.

Are you tapping into the creator economy? Here’s how you can partner with digital creators to drive modern marketing success.

Here’s how you can target individuals within a buying group with personalized outreach

New capabilities help you reach customers faster across channels, decrease third-party integrations and improve personalization

Solving these four problems will help you cut through the noise with a strategy that listens, adapts, and sells faster

Here's a look at what you can do with the advanced features

Running a small business on a tight budget? Here’s how to attract customers and grow your business with simple, cost-effective marketing strategies.

The key is to have lockstep communication with Sales. Here’s how to make that happen.

Learn all about this B2B marketing strategy that gets your teams working in lockstep to engage buying groups

AI promises to make the B2B marketer's life easier. But how? Here are 3 steps to get started.