Commerce

Until recently, agentic AI in commerce has largely lived in the pilot phase. Businesses tested AI-powered agents for increasingly complex tasks, like generating product pages, drafting and localizing product descriptions at catalog scale,…

Pacsun has long been synonymous with the California lifestyle and an effortlessly cool aesthetic that blends surf, skate, and street culture. But for retailers targeting digitally-native, highly social Gen Z and Gen Alpha…

Here's how to put AI agents to work in your revenue hub.

For B2B organizations, the digital storefront has become the central hub for driving growth.  However, many B2B buyers abandon standard digital storefronts when they cannot find the right items quickly. If your storefront…

Twenty years ago, I helped build search architectures that went on to dominate modern retail. Back then, the search bar trained consumers to strip away natural language and search for products using as…

Holiday retail planning used to follow a predictable playbook: Optimize the checkout funnel. Launch the campaigns. Stock the shelves. Brace for Cyber Week. But in today’s market, that playbook is obsolete. Data from…

There’s a lot of talk about how AI agents will transform order support, making the customer journey more enjoyable and reducing call center costs for businesses. But for many operations and customer service…

B2B buyers now use an average of ten channels throughout their purchasing journey, according to McKinsey & Company, and they expect to switch between them seamlessly. Disconnected channels lead to messy handoffs between…

The June 2026 release is the largest, most impactful update yet for Agentforce Commerce. As agentic AI transforms business operations and consumer behaviors, we’re rolling out major innovations to help digital teams meet…

Find out how this Trailblazer shares the biggest opportunity startups can't afford to ignore.