Commerce

Summer is officially over and the holiday season is closing in fast for retailers. Ecommerce teams have their hands full: Merchandisers are optimizing catalogs, marketers are racing to capture compliant customer consent without…

For over 58 years, West Marine has been the go-to destination for water sports, fishing, and boating enthusiasts. Serving water lovers of all kinds means catering to a broad spectrum of customers from…

AI just became your customers' first stop before they ever land on your site — here's what the latest State of Commerce report means for your business.

Anthropic recently launched a blueprint to help build commerce agents on Claude. This new starter kit for developers includes the reference code, guardrails, and best practices needed to build a shopping agent (to…

Product launches. Bold ideas. Breakthroughs. These are some of the most exciting aspects of Dreamforce. But, let’s be honest… The swag deserves a shoutout, too. Enter: The Dreamstore, the official onsite shop at…

Picture a retailer’s busiest week of the year: Holiday shoppers are lined up and most of the associates working the floor just started their job last week. There was no time for a…

What’s the right price for your product? Here are some things to consider.

In consumer shopping, each cart belongs to one person. But when it comes to B2B, purchasing is almost always a team sport. Traditional ecommerce platforms force business buying groups into a single-user box.…

Ecommerce teams spend hours every week clicking through menus, searching for deeply buried tools, and manually reconciling product data across channels. The August 2026 release fixes that frustration by handing you the keys…

Every commerce leader knows disconnected data is a problem, but few can put a number on it. To truly understand the toll of disconnected data — and the benefits when it’s unified —…