Agentforce Sales for the Win: 4 Things You Need to Know from Dreamforce 2025

This year, we shone a spotlight on the painful capacity and personalization challenges sales teams face – and how the combination of humans + AI is poised to solve these challenges. Powered by Agentforce Sales, modern sales orgs are entering an era of limitless sales where agents help human sellers accelerate pipeline growth, increase customer engagement, and optimize partnerships. It’s a once-in-a-generation change that’s reimagining the sales process with agents front and center.

Without further ado, here are the most critical innovations and insights that sales pros should take away from Dreamforce 2025:

1. Faster pipeline growth depends on agent-supported prospecting

Prospecting can be painful. Sales teams often spend hours chasing high-value accounts and gathering enough information to qualify outbound leads and prepare tailored, impactful pitches. Engaging inbound leads isn’t much better — there are too many for reps to handle and they lack the insights needed to prioritize outreach.

With new agentic prospecting capabilities, Agentforce Sales is addressing these challenges head-on. Sellers no longer have to go hunting for contacts or company information — Agentforce analyzes a combination of CRM records, call recordings, and authoritative third-party sources (like Zoominfo, Moodys, and 6sense) to find the best prospects and equip sellers with a prioritized list. Then, it turns this research into personalized outreach emails for the seller to review and send.

Inbound lead processing is also improved. A sales agent can greet the inbound leads that land on your website, answer questions, pitch products, and book meetings with reps — without the intercession of a human. If a prospect abandons the site, Agentforce autonomously drafts follow-up emails based on the prospect’s engagement and web behavior, turning potentially missed opportunities into fresh leads. 

2. Agents give reps the time they need to build critical relationships

Sellers are continuously trapped between valuable customer engagement and tedious administrative work – and unfortunately, it’s often the latter that takes up most of their days, as reps spend just 30% of their time selling during an average week.

Agentforce is not only saving them time, but expanding their potential. Working on reps’ behalf, agents can now handle monotonous work – like deal record and pipeline updates, account research, and general administrative tasks – that previously kept sellers from building stronger relationships with customers. It also surfaces critical insights and recommends next steps throughout the deal cycle. That means faster time to close. 

The best part is that all of these agentic capabilities? They function in a workspace within Slack, where sellers are already communicating with fellow sellers — and prospects.

3. Optimizing partner engagement is the key to next-level revenue growth

Another message rang loud and clear at Dreamforce 2025: Partners are a massive growth engine waiting to be unlocked. In fact, 89% of sales pros say they’re selling with partners. But too often, partner selling happens in a black box where disconnected systems, dozens of spreadsheets, and endless email chains limit visibility between you and your partners.

That’s all changing with Partner Cloud, a unified solution for managing every stage of the partner lifecycle, from enablement to sales planning and compensation management. It’s not just one-sided, either — because it sits on the Agentforce 360 platform, you can give your partners the same tools, real-time data, and support that your top-performing reps rely on.

Even better: Agentforce is embedded in Partner Cloud, so you get the same agentic lead engagement, pipeline management, and account planning capabilities for partners that you do for your in-house sales team. It even suggests enablement based on a partner’s tier, type, and geography, and provides deal recommendations to help partners get to close in less time.

4. Sales success still depends on a strong community

While agents promise huge leaps in productivity and growth, they’re not the whole story — not by a long shot. It was clear at this year’s Dreamforce that community is still the beating heart of sales. It’s where sales pros find each other, share stories, and help each other succeed. That support — powerfully present in the Salesblazer Community — is more critical than ever in the fast-changing era of humans + AI.  

To spotlight this important work, we took a moment to celebrate one Salesblazer who has gone above and beyond for his fellow sales pros: Mark Keene II, Senior Account Executive at Caelius Consulting. Mark was awarded a Golden Hoodie for his tireless work mentoring fellow veterans getting started with Salesforce, and his 10+ years of experience in sales, marketing, and CRM. He was the first ever to receive a Golden Hoodie from the Sales Cloud team, and we couldn’t be more proud.

If you’re not already a member of the dynamic Salesblazer Community, join Mark and more than 29,000 other Salesblazers now.