Salesforce Canada

There’s probably no greater compliment in sales than being so successful at generating revenue you get a nickname like “The Closer.” For most sales pros, though, even a small improvement in the ratio of deals they close compared with those they lose would be a huge boost.

Get to know your customers better. With its search capabilities, Facebook gives businesses the opportunity to learn about their audiences and reach them more effectively.

Sales professionals spend a lot of time cultivating deep, meaningful relationships with customers in order to grow their business. If they’re successful enough to be promoted to sales manager, though, they often have to start focusing on building a different kind of relationship: the one between supervisor and team.

Hiring top talent is tough, which is why, over time, most hiring managers develop their own system of interview techniques and questions to grill would-be employees. When it comes to specific interview questions, I’ve got collections of them sitting in an Evernote file that I’ve been carefully curating over time.

It doesn't matter if you're an extrovert or an introvert, or which four letters are in your personality profile. Anyone can be a successful salesperson.

One of the things that may have initially put off Canadian SMBs from using social media to connect with customers is the fear of having to constantly keep up with all those posts. Twitter chats are a great example of how to get a lot done on social media in less time.

Should you host your company's blog on your website or write on Medium? Here's what companies need to know about using this popular blogging site.

Sales teams are taking and making phone calls all day. They have to respond to a slew of urgent emails. There are often sudden – and potentially challenging – meetings with customers. It’s not the easiest job in which to practice “mindfulness.”

What is lead-to-revenue management? Learn how it can benefit SMBs and how to get started.

Have you thought about adding social media groups to your social media marketing strategy? In this post, we'll look at 32 benefits of owning your own social media group on Facebook, LinkedIn, and Google+.