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It’s important to put the time and energy into your Twitter customer service, especially since companies that use the site as a social care channel can see a 19 per cent increase in customer satisfaction.

While there’s no easy answer, there are guidelines every company should consider when choosing KPIs.

Businesses must be prepared for the latest technologies, and for those that are on the horizon, in order to improve their customer service capabilities. Stronger customer service will ultimately help your company leave the competition in the dust.

Companies who incorporate CRM systems have been shown to communicate more effectively with customers and deliver a better overall customer experience.

This article discusses what qualities in a marketer help make a marketing team stronger, as well as how to narrow down an overwhelming list of resumes to make the right hire.

We compiled advice from top salespeople on how to improve your sales.

Measuring how your customer service department is performing is the first step toward better service.

Salesforce is honored and humbled to once again be named one of Fortune's 100 Best Companies to Work For among so many other inspiring companies. We are incredibly proud to be on the list for the 9th year in a row. What makes this accomplishment especially remarkable is the fact that we've been

Every VP of sales is under immense pressure to hit his or her numbers consistently; it’s the X factor that drives every decision they make.

Learn more about sales forecasting, including how to review and edit your forecast.