AI & Data in Action: Webinar Series
Real-world strategies that turn AI & Data into business success.
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Upcoming
How Salesforce Uses Informatica and MuleSoft for Agentic AI
See how Salesforce uses MuleSoft and Informatica for its Agentic Enterprise, using Informatica Data Quality to cut case volume by 70% and save $450,000.
Upcoming
Building Agent-Ready Experiences with Contentful and Palmata
Humans and AI agents are now your audience. Learn how to manage your brand across AI and answer engines, create content once as structured content, and scale it across markets and channels with your Salesforce and Marketing Cloud stack.
Upcoming
Beyond Keywords: How Agentic Commerce Search Converts with Conversational Discov
Discover how Conair & Cuisinart use intent-driven AI to transform customer search.
Upcoming
Unlock Revenue with Smarter Field Service Scheduling
44% of field service orgs lose revenue to poor scheduling. Join this webinar to see how Agentforce's autonomous Scheduling Agent and Console turn dispatch into a 24/7 revenue engine—live demos, customer stories, and real strategies to scale capacity.
Upcoming
How Anthropic Runs Sales Performance With Claude
See how agentic AI helps sales teams plan faster, activate sellers, and bring trusted compensation intelligence into the flow of work — plus how Anthropic runs seller readiness with Claudeforce.
Upcoming
Platform Roadmap: The Future of Trusted AI at Enterprise Scale
Discover the Winter ’27 roadmap. Learn how new MCP risk scores and Headless Experience Layer enhancements streamline workflows, strengthen AI security, and drive measurable productivity gains across your enterprise.
Upcoming
Salesforce’s 5 Predictions for the 2026 Holiday Season
Salesforce unveils exclusive 2026 holiday predictions powered by 1.5B+ shopper signals. Discover how to navigate a polarised macro landscape, capitalise on agentic discovery, and drive growth with B2C Commerce.
Upcoming
Service Setup Made Simple: Your Fast Track to AI-Powered Support
Learn how to set up channels, deploy AI agents fast, and roll out AI use cases with Agentforce Service Advanced and Max. Get a practical playbook for launching your service operation — no fluff, just results.
Upcoming
Grow Your Agentforce Adoption, Value, and Momentum
Learn how to understand agent performance, remove adoption barriers, and build lasting value. Hear a Salesforce Trailblazer share lessons from their Agentforce and AI journey.
Upcoming
MuleSoft Agent Fabric — The AI Control Plane for your Enterprise
Discover how MuleSoft Agent Fabric, acts as a central AI control plane to securely, transparently, and cost-efficiently manage your AI agents—spanning everything from agent operations, trust, and FinOps to a cross-platform registry.
Upcoming
Deliver Insights in the Flow of Work Across Any App With Headless Analytics
Take your organisation's existing data and analytics investment and put it exactly where work happens, embedded natively in your CRM, your third-party tools, and your AI-powered workflows.
On-demand
The Agentic Enterprise: How Agents are Transforming the Future of Sales
Join sales experts to explore how agentic innovations are reshaping daily workflows for sellers across the sales cycle. Learn how to skill up for an agent + human future and drive productivity with AI.