Recent Stories

Salesforce Architecture Program resources can sharpen your reasoning, deepen your product knowledge, and prepare you for the Certified Technical Architect (CTA) Review Board. Learn how.

Marketing with Purpose | By Vanessa Gentile, Head of Marketing, Salesforce Switzerland

AI in customer service has progressed from chatbot pilots to advanced customer service agents autonomously resolving issues. 

Lessons Learned in moving from AI Experiments to Business Impact

Marketing with Purpose | By Vanessa Gentile, Head of Marketing, Salesforce Switzerland

Attendees at Agentforce World Tour London recently gathered to hear how AI agents are unlocking growth. Learn about the journey to the Agentic Enterprise.

In this episode our host Vanessa Gentile talks with Keith Myers, CMO at TE Connectivity.

Marketing with Purpose | By Vanessa Gentile, Head of Marketing, Salesforce Switzerland

Marketing leaders need to reimagine marketing to become AI-savvy and future-proof their roles – so they need to know how to implement agentic marketing.

Stop AI inertia. Discover how the A-shaped framework empowers CMOs to master agentic marketing and orchestrate high-performing marketing teams.