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Use Case Laboratórios Expanscience | LOBA & Salesforce
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The Journey of Expanscience: Moving Beyond CRM to Intelligent AI Agents

How does a leading global brand like Mustela turn years of data into a direct competitive edge? Join Sandra Rodrigues from Laboratoires Expanscience and transformation agency LOBA as they share the inside story of their Salesforce journey since 2017.

Learn how they built a unified system across Sales, Marketing, and training, and get a first look at how they are currently leveraging AI use cases and autonomous agents to stay ahead of the curve.

Featured Speakers

Barreto
Laboratoires Expanscience

Inês Barreto

Marketing & Sales Director
Laboratoires Expanscience
Tiago Amorim
Laboratorios Expanscience

Tiago Amorim

Senior Key Account Manager
Laboratorios Expanscience
Sandra Rodrigues
Laboratórios Expanscience

Sandra Rodrigues

Comercial Control & Treasury
Laboratórios Expanscience
Cecília Silva
Laboratoires Expanscience

Cecília Silva

Digital Business and Trade Marketing Manager
Laboratoires Expanscience
Micael Costa
LOBA

Micael Costa

Digital Transformation & Business Strategy| Salesforce Expert
LOBA

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