The Journey of Expanscience: Moving Beyond CRM to Intelligent AI Agents
How does a leading global brand like Mustela turn years of data into a direct competitive edge? Join Sandra Rodrigues from Laboratoires Expanscience and transformation agency LOBA as they share the inside story of their Salesforce journey since 2017.
Learn how they built a unified system across Sales, Marketing, and training, and get a first look at how they are currently leveraging AI use cases and autonomous agents to stay ahead of the curve.
Featured Speakers
Inês Barreto
Marketing & Sales Director
Laboratoires Expanscience
Tiago Amorim
Senior Key Account Manager
Laboratorios Expanscience
Sandra Rodrigues
Comercial Control & Treasury
Laboratórios Expanscience
Cecília Silva
Digital Business and Trade Marketing Manager
Laboratoires Expanscience
Micael Costa
Digital Transformation & Business Strategy| Salesforce Expert
LOBA
