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Supercharge advertising sales, subscriptions, and support with Agentforce 360 for Media.
Autonomously manage ad sales, subscriptions, and support with Agentforce. Sell smarter, streamline operations, and boost efficiency—deepening audience engagement.
Salesforce delivers tangible results for media and entertainment companies.
* FY26 Customer Success Metrics.
See what's new in the media & entertainment industry.
Agentforce for Media & Entertainment enables organisations to scale industry specific operations, quickly resolve subscriber service inquiries and intelligently activate audiences to maximise lifetime value.
Create advertising proposals in no time using Agentforce, in response to a proactive sales pitch, a campaign brief, or a request for proposal (RFP).
Watch Media & Entertainment at Dreamforce on-demand and see how Agentforce is transforming ad sales, subscriptions, and engagement — featuring insights from industry experts and customers.
Unlock a new approach to audience, content, and monetisation — powered by Agentic AI.
Discover a platform for media automation and monetisation.
Media Cloud
Media Cloud leverages the deeply unified Headless 360 platform to deliver fully customisable solutions for the media and entertainment industry. With an industry-specific data model, applications and workflows that make it easier to sell smarter, deliver personalised service and optimise media operations.
Check out how these purpose-built solutions for the media and entertainment industry can help your business.
Scale content monetisation. Reduce churn. Automate the ad sales journey. Build deepen fan and audience loyalty. All with intelligent insights powered by your CRM.
Accelerate Advertising Sales
Scale seller productivity and revenue growth by leveraging intelligent agents to automate workflows and optimise the entire cross-channel ad lifecycle through a unified CRM.
Automate Media and Entertainment Processes
Transform media operations into an agile, profitable enterprise by leveraging AI agents and real-time data to streamline workflows, maximise monetisation, and deliver personalised self-service solutions that increase retention while reducing costs.
Grow Subscriber Relationships
Optimise the entire subscriber lifecycle by combining powerful management software with human-agent collaboration to deliver personalised engagement and proactive, cross-channel support that drives both acquisition and long-term retention.
Maximise Audience Engagement
Capture untapped revenue and loyalty by deploying AI agents on a unified data foundation to streamline operations—delivering hyper-personalised engagement and maximised audience lifetime value.
Streamline Production and Operations
Scale content creation and optimise production by replacing manual processes with trusted AI, driving the operational effectiveness needed to reduce costs and expand creative bandwidth.
We're using Salesforce to give our advertisers real-time information about the audiences they're reaching.
Dan WalshGlobal Head of Business Strategy & Operations, Spotify Advertising, Spotify
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Keep up with the latest media and entertainment trends, insights and conversations.
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Digital advertising solutions FAQs
Salesforce for media and entertainment helps companies solve various industry challenges with the Headless 360 platform and powerful digital media and advertising solutions. With Salesforce, teams have access to shared customer data, built-in intelligence and automation, which helps every team in the media and entertainment industry lower costs, increase productivity and drive efficient growth.
Salesforce for media and entertainment offers a complete suite of digital media and advertising solutions where AI and automation is built-in, and is designed to easily scale as you grow. By helping companies sell faster, provide a world-class subscriber experience, increase fan engagement and automate advertising management, Salesforce offers a winning formula for media and entertainment success.
To start, think about your main challenges. Then get to know our digital media and entertainment solutions: Accelerate Advertising Sales, Grow Subscriber Relationships, Maximise Audience Engagement, Automate Media and Entertaiment Processes and Streamline Production and Automation. This will help to guide you to right solution and how Salesforce can help.
Digital advertising solutions refer to strategies and tools used to promote products, services or brands through online channels. At Salesforce, we have various solutions directed to advertising. Salesforce for media and entertainment helps companies to monetise those channels to potential advertisers with our Accelerate Advertising Sales solution.
If you have channels that can be monetised through advertising, you can grow revenue. Learn more on our Accelerate Advertising Sales solution page.
Digital advertising solutions offer many benefits, including targeted outreach, cost-effectiveness, real-time analytics and agility.