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Andrea Grodnitzky
Chief Marketing Officer, Richardson

Trading is non unilateral, it is cooperative.”

Andrea Grodnitzky | Chief Marketing Officer, Richardson

Territories are the foundation that fuels success for any sales organization. Discover Salesforce's 3-step approach for sales territory management and planning.

Sanika Goleria — Senior Director Business Planning, Salesforce

Business needs and the process of purchasing solutions are more complex than ever. Learn the three sales skills critical to winning complex sales opportunities.

Andrea Grodnitzky — Chief Marketing Officer, Richardson

Discover the five sales myths that most often stymie the progress of today's businesses. Learn to to dispel preconceived notions and unlock new opportunities.

Kendra Lee — President, KLA Group


Learn how Nielsen, a global media company, is transforming its sales organization in terms of strategy, processes, technology, and culture.

Learn how to break the cycle of negative self-talk that could be holding you back from success.

Start using proposals as an opportunity to close the sale, not just as a formality. Focus on benefits, use your prospect’s language, and provide choices to comm...

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Sales used to be strictly the art of relationships. Learn how modern sales have evolved in the era of the CRM into a data-driven science.

Tony Rodoni — EVP, Commercial Sales, Salesforce

Big changes can present big challenges, and also big opportunities. This is often the case when you need to train your salespeople on new products.

Colin Nanka — Senior Director, Enablement for Commercial Sales @ Salesforce

In a high-growth company, recruiting is a critical line of business. Discover how to fuel company growth by employing sales approaches to the recruiting philoso...

Nathalie Scardino — Vice President of Sales Recruiting, Salesforce

Discover lessons learned by a VP during her transition from sales to marketing, from listening to customers first to enabling sales to articulate value.

Lynne Zaledonis — SVP, Product Marketing, Sales Cloud, Salesforce

How many times has this happened to you? You firmly decide what you’re going to do. But then you end up doing exactly the opposite.

Shari Levitin — Trainer, Speaker and Author of Heart and Sell

In solution selling, whether for software or other complex products and services, a demonstration, or demo, is a key value-selling activity and a critical decis...

Felix Santiago — Principal Solution Engineer, Salesforce




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