At Salesforce, Simon leads the global marketing organization and is responsible for driving market leadership, global awareness, demand generation, strategic events, and communications. Most recently, Simon built Salesforce’s Financial Services vertical go-to-market and product strategy, launching the Financial Services Cloud. Until 2008, Simon was Head of Technology Industries of the World Economic Forum. In that role, he worked closely with CEOs of leading global technology companies, as well as prominent thought leaders and government leaders. Earlier in his career, Simon was a strategy consultant, and before that, a British Army Officer. He has an MBA from Columbia University, London Business School, and INSEAD, as well as an honors degree in economics and politics, and is a Global Leadership Fellow of the World Economic Forum.