It’s True — Data Changes Lives. Just Ask Para Mobility
Para Mobility shares how data has empowered their sales team and business to change the lives and experiences for their customers.
Q&A: Data, Trust and Government Service Delivery With Miguel Carrasco and Gisele Kapterian
In collaboration with Boston Consulting Group, Salesforce recently surveyed 1,600 citizens and interviewed 20 government decision makers across Australia and New Zealand about the relationship between trust, data and citizen experience.
Six Traits of Great Sales Reps
Having difficulty hiring a great sales rep? These are the 6 traits you should look for when next building your sales team.
The future of retail is digital: Consumer behavioural change
Physical store closures and a population staying at home threw incredible momentum behind retail’s digital evolution.
Social selling’s role in the sales process
When your sales team is on the phone making a series of cold calls, or sitting in front of a screen creating a pitch deck or sending a follow-up email after a customer meeting, it’s easy to conclude they’re being productive.
2020 Marketing Trends: Real-Time Engagement, AI, Empathy, ABM and More
The State of Marketing Report reveals the trends driving marketing — they’re set by customer expectation and represent a great shift for marketers. Here, we recap the four top findings.
Why Now Is The Time To Enhance The Employee Experience
Before COVID-19, many companies offered flexible working arrangements but employees usually needed a reason to take it up.
Twitter Shares 5 Best Practices For Social Media In A Crisis
On social media, anyone can see what's happening in the world, anytime, and join global conversations on any topic. And in times of crisis, people feel the need to connect more than ever.
How to Authentically Market Your Brand
Right now, it seems like everyone is talking about the current state of the world.
Infographic: 8 tips from SMB leaders who understand change
Running a small or medium business is the dream of many Australians and New Zealanders.