In a recent webinar launching the Salesforce State of Marketing Report, Xero Chief Customer Officer Rachael Powell shared how Xero’s marketing and customer experience functions have innovated in communications, support and product to help customers while strengthening Xero’s ability to weather the COVID crisis and prepare for post-COVID work. 

At the start of 2020, Journey Beyond was on a significant growth trajectory driven by cross-sell among the group’s 13 experiential travel brands — encompassing Australia’s iconic luxury rail brands, cruises in several states, dining, reef-side ‘glamping’ and more.

SCOUTS New Zealand was a 110 year old NFP running on the smell of an oily rag with a volunteer base covering all ages. That they could make the transformation to being an online, agile, digitally savvy organisation, is proof positive that anyone can do it. SCOUTS New Zealand’s Chief Executive Joshua Tabor shares how they did it.

It’s fair to say that IT has often been seen as a facilitator of business operations.

The trail towards small business success is never a straight one.

Sally Farrow, General Manager of Para Mobility, shares how data has empowered their sales team and business to change the lives and experiences for their customers.

Hayden McEvoy, CEO and Founder of A Team Tuition, shares the story behind his business and how he quickly prepared it to support 220 tutors and more than 10,000 students online when he saw the seriousness of COVID-19.

Our very first all-online World Tour was a whole lot of fun – jam-packed with incredible stories, innovative customers, expert insights and more. Here are the highlights.

Despite strong year-on-year growth of 20%, ModularWalls was leaving money on the table – in the form of leads not followed up and quotes not sent. Founder and Director of Innovation Nick Holden shares the changes ModularWalls has made and the leadership approach that has allowed his business to thrive and double that growth, while keeping one eye on scaling even further.

Luxury Escapes is Australia’s fastest growing travel business, having won over more than 2 million customers and reached $200 million in annual revenue in just four years.