When organisations face challenges or uncertainty, what does a path forward look like? We found out during a recent Leadership Circle discussion.
Discover how one of Australia's most recognisable activewear brands had two of its highest sales days in its 30-year history after partnering with Salesforce to deliver global business growth.
Seven West Media is revolutionising how Australians watch TV, stream content and engage with advertising. Learn how.
No matter the size of your business, the only way to grow sustainably is to prioritise data and understand your customers.
If you missed Telstra’s session at Dreamforce 2021, don't worry. Brian Solis sat down with Telstra’s Karen Hughes, Executive of Digitisation for Consumer & Small Business, to hear her thoughts on how the architects of the new future of work will design the next era of business innovation.
Customer experience is becoming the ultimate brand battleground, and if organisations want any hope of competing on this front, leveraging data insights is crucial.
When it comes to customer service, the idea that technology is at odds with a human touch hasn’t been an easy one to shake. When some people hear “automation” or “artificial intelligence,” they might imagine impersonal interactions. But that misunderstands technology’s role. Here’s why.
A change of structure at Veolia provided the foundation for the business to tackle the demands of COVID-19. Di Terry, Salesforce’s Vice President, Australia – Solution Engineering caught up with Ben Sullivan, Chief Digital Officer, Veolia Australia & New Zealand to discuss the non-traditional structure, launching a customer hub, and becoming a data company.
Rudi Khoury, Executive Vice President – Customer Experience, Fisher & Paykel, explains the decision the company made and how it transformed its approach to sales.
Whether you’ve been dreaming of developing a digital marketing strategy or you’re a small business dabbling in social media and email marketing, it can be challenging to create an effective digital marketing strategy.…