Practical Tips

Recently, Salesforce ANZ's Head of Marketing Renata Bertram shared how Slack enabled the Salesforce marketing team to use Slack internally. Now we’re exploring the next step in the Slack-for-marketers journey: Digital HQ for Marketing.

This year’s World Mental Health Day reminds us of the inequity in access to mental health services and why we need to break the stigma surrounding mental health once and for all.

Salesforce Marketing Cloud and Loyalty Management specialists Maryrose Walsh and Brendan Gomes reveal how zero-party data is now more important than ever.

A positive and authentic sales mindset will absolutely increase sales according to sales leader and contributor to our 21 Pro Tips for Sales Leaders e-book, Charmaine Keegan. Here’s how.

We spoke with sales leader and contributor to our 21 Pro Tips for Sales Reps e-book, Cian Mcloughlin, to find out how sales reps can speed up their revenue. The answer was actually a simple one. Stop discounting. Here, Cian explains why customer discovery is more valuable than discounting.

Using best-practice insights from thought leaders across the sales spectrum, sales professionals can supercharge results. These three powerful e-books are designed for sales leaders, sales ops and sales reps.

Trailblazers Emily McCowan and Alex Crossan share what they’ve learnt since becoming a Salesforce Architect.

The word ‘transformation’ can conjure images of surprise makeovers and radical overnight changes. But digital transformation projects are a lot less passive. They typically take a lot of time, effort and planning.

Public speaking can be nerve wracking at the best of times. Throw in random cat face filters, failing technology and a good dose of Zoom fatigue, and it’s even more of a challenge. Here, six of our most experienced speakers share their insights on what makes for a virtual public speaking presentation that will have the audience glued to their screens.

“Digital transformation” was a word we couldn’t get enough of in 2020. As businesses looked to “pivot” (another 2020 word) their service and products online, memes around digital transformation and automated workflow circulated.…