In 1999, Salesforce changed the mindset of what enterprise software could be. Marc Benioff envisioned making software easier to purchase, simpler to use, and more democratic without the com­plexities of installation, maintenance, and constant upgrades. The logo NO SOFTWARE was created and our mascot SaaSy soon followed. SaaSy brought customers together and cheered them on. Now, like the company, our family has grown.

Our Trailhead characters embrace the fun side of our company and inspire our Ohana to blaze new trails. Each of our characters has a specific job and purpose. Get to know them a little better:

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Astro: Your guide to Salesforce

Favorite Badge: Where’s Astro (Archived)

Astro is your friendly guide to everything at Salesforce and helps you become the best at anything you want to do. Warm and welcoming, they encourage the Salesforce community to achieve their goals through trying new things, asking questions, and having fun. Curious and always wanting to learn, they love traveling, making new friends, and are always up for an adventure on the trail.


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Einstein: Resident genius and future seeker

Favorite Badge: Artificial Intelligence Basics

Einstein is everyone’s data scientist. Super quick on his feet, Einstein is a problem solver and helps you learn more about your customers. With his analytical mind, it’s no surprise that Einstein has a passion for learning new things, always expanding on the knowledge he’s already accumulated—it even helps him predict the future. Brilliant and unselfish, Einstein is always ready to help you become more knowledgeable and innovative.


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Codey: Inspiring builders and makers everywhere

Favorite Badge: Catter (Archived)

It’s hard not to notice Codey—he’s the bear tackling projects and getting his paws dirty, all while having a great time. Codey is a maker and a builder. Whether it’s coding an app on Salesforce, or pouring lattes as a ‘Bearista’, Codey isn’t afraid to get noticed or dive in to get things done. While he may be fearless in the face of challenges (and helps you be fearless too!), Codey isn’t a ferocious bear, and likes giving out bear hugs.


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Appy: Your guide to the Partner Ecosystem

Favorite Badge: Salesforce Ecosystem

Appy is the guide that everyone wishes they could have. Since she knows a lot about all things Salesforce, she leads the way to help you navigate the AppExchange ecosystem to solve your business challenge. Appy is also a connector. If she doesn’t know the answer, she uses her extensive network to connect the right people together to solve your problems. No challenge is too great, so just ask Appy. She is ready to help.


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Cloudy: Keeping everyone together and on track

Favorite Badge: Process Automation

Tech-savvy and smart, Cloudy builds innovative apps with the cloud. True to her name, she is always at the center of the action. Her confidence and steadfastness are second only to her in-depth knowledge of everything cloud-related. Cloudy brings out the best in everyone and encourages you to tap into your own unlimited potential.