Tomorrow officially marks the start of Dreamforce ‘19, but that doesn’t mean we’re waiting to kick off a week of innovation, learning, and fun. Here’s your one-stop-shop for all the big announcements coming out of Dreamforce and where to find more information on each.
Apple and Salesforce put productivity and learning in your hands
To help our customers meet the evolving needs of their businesses, we’ve expanded our partnership with Microsoft. Microsoft Azure is now our public cloud provider for Marketing Cloud and we will build new integrations that connect Sales Cloud and Service Cloud with Microsoft Teams.
What does this mean for you?
Customer 360 Truth connects your data to help you break down silos between sales, service, marketing, commerce, and more. It’s an important step in putting the customer at the center of your business to deliver informed interactions at every step of their journey With Customer 360 Truth, customers will be able to:
Last year, the Dreamforce audience was introduced to, which allows sales reps to talk to Salesforce, hands-free. This year we’re bringing the power of voice technology to every customer experience spanning the Salesforce Customer 360 Platform.
Take a moment to say hello to Einstein and see how it can help your business below:
The Salesforce and AWS strategic alliance is expanding to include new ways to achieve superior customer service, learn in-demand skills, and make Einstein Voice Builder compatible with Amazon Alexa and other voice assistants and devices. Here’s what you need to know about each exciting part of this announcement:
Through this partnership, Salesforce has chosen Amazon Connect as its preferred contact center technology and will offer it as part of Service Cloud Voice. The integration will give service agents one, centralized view of their activity. Now, when a phone call is routed to an agent, it appears directly within the agent’s workspace. Between Einstein and AWS’ AI-powered speech analytics, calls are transcribed in
AWS released new content on Trailhead titled “AWS Cloud Practitioner Essentials” to train and certify IT professionals to become proficient in the cloud. By addressing the growing technology skills gap, this gives learners new pathways into the professions that both AWS and Salesforce have created — some of the most in-demand professional roles in the IT market today.
Salesforce is continuing its commitment to the Voice Interoperability Initiative by exploring ways to integrate Einstein Voice Builder with Amazon Alexa and other voice assistants and devices in the future.
Head over to the Dreamforce website for additional information on these announcements and how to learn more about them at the conference. If you’re not joining us in person, participate via the livestream on Salesforce Live.
Announcing Salesforce Evergreen, the latest addition to the Customer 360 Platform that helps you build modern apps and connected experiences using your Salesforce data and business logic. With Evergreen you can enhance developer productivity by using modern industry patterns, like functions and microservices, along with open standards like Kubernetes, to create experiences that are responsive, personal, and intelligent.
What it means for you:
Do you know how to secure your sandbox data? As admins and developers, we often pay close attention to the data security of our production orgs, but not our sandbox environments. Yet, with new data regulations passing all over the world, ensuring your data is secure in every environment should be of utmost importance.
That’s why we announced Salesforce Data Mask at the Developer Keynote this Wednesday. It’s a new tool to help you customize, build, and test on Salesforce while protecting sensitive data. Data Mask anonymizes and deletes protected data from your sandbox environments so you can test with high fidelity substitute data and rest assured that your customers’ data is kept private and confidential. Read more here.