How to Start Driving Growth With Data and Artificial Intelligence
Resourceful marketers have discovered a number of excellent growth-driving applications for artificial intelligence. Here are a few applications for the technology.
6 Ways to Use Web Behavior to Connect the Customer Journey
Marketers need to find ways to use web behavior to connect interactions across these various touchpoints. Here are six examples to inspire how to get started working with these valuable bits of information.
How AI Can Help You Achieve a Single View of the Customer
Businesses have access to more data than ever before, but are searching for ways to make sense of it all. Here's how AI can help marketers create and act upon a single view of the customer.
How to Accelerate Your Advertising With Artificial Intelligence
AI technology can help you unify data, deliver personalized customer experiences, optimize your marketing mix, and more.
How to Use AI in Marketing: 3 Ways to Improve Your Customer Journeys
As a marketer, you already have the data you need to create value, but if you're wondering how to implement AI into digital marketing, here are three ways.
