Christina Keohane, Author - Salesforce

My background

Christina is a Sr. Product Marketing Manager for Salesforce Service Cloud. Christina has focused her career on nurturing customer relationships and aligning marketing initiatives to meet diverse customer needs — from small businesses to enterprise organizations. In her free time, you will find her traveling to new cities, immersing herself in local cultures, and embracing the adventures that come with exploring new places.

Christina's latest articles

Blog

One Platform, 22% Faster: How USGBC Modernized Service for a Global Green Building Community

USGBC supports LEED certification in 180 countries. Two years into a major overhaul, its technology is finally keeping pace.

Christina Keohane

[Illustration] An AI agent provides B2B customer service

Blog

How to Crack Complex B2B Customer Service Cases with Agentforce

Agentforce tackles intricate queries and more on its own to transform your B2B customer service.

Christina Keohane

Image of a woman petting a cat and holding a mug while looking at a customer portal on her laptop.

Blog

What Is a Customer Portal – And Why Do You Need One?

Sometimes, customers want a fast way to tackle issues on their own. Give them an easy self-service solution while saving agents time in the process.

Christina Keohane

A smiling young Black woman uses her laptop to get self-service customer service in a cafe

Blog

3 Ways to Take Your Self-Service Customer Service From ‘Meh’ to Marvelous — Quickly

Uplevel your self-service customer support with these simple tweaks.

Christina Keohane

Female office worker, professionally dressed in a bright yellow jacket, stands near her desk while she checks her employee self-service system from her smartphone

Blog

Employee Self-Service: The Complete Guide for Service Leaders

Looking for cost-effective ways to improve the employee experience? An employee self-service system is a great place to start.

Christina Keohane

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