I'm a Sr. Editorial Lead for Commerce Cloud, which means I tell stories about... shopping! That includes everything from the customer journey — for both consumers and business buyers — to the technology that enables smooth transactions.
My expertise
Before I worked at Salesforce, I managed content for a global security firm. I also have experience writing for healthcare companies and B2C brands.
When I'm not working
You can typically find me at a beach, park, or coffee shop somewhere in San Diego.
There’s a lot of talk about how AI agents will transform order support, making the customer journey more enjoyable and reducing call center costs for businesses. But for many operations and customer service…
Higher conversions. Lower operational costs. More efficiency. These goals have always been paramount for commerce teams. But now that we’ve entered a new era of AI-fueled shopping, businesses need to fundamentally rethink how…
